Distributors Vs Exhibitors @ Sankranthi Box Office
Since few days, Producers Council-Distributors and Exhibitors are at loggerheads with each other in Kerala. Now, This has come to the stage of giving a strike call.
The issue is regarding 70-30% distribution of share between Producer-Distributors & Exhibitors. As the dispute wasn’t resolved so far, Producers & Distributors Syndicate decided to stop releasing movies from January 10th. This strike willn’t affect B & C Centers and Multiplexes but only A Centres.
Several straight Malayalam Films are in Sankranthi race. In addition, Vijay’s ‘Bhairava‘, ‘Khaidi No.150‘ and ‘Gautamiputra Satakarni‘ will be releasing during the festival season. So, Revenues of all these new releases were going to be affected.
Mollywood market expanded over the past few years. Last year, Mohan Lal‘s ‘Puli Murugan‘ grossed over Rs 100 crore to create history. So, Stars in other Industries have been taking the Kerala territory seriously.